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More Coaches’ Advice For a Successful Career

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Part 2

Last week, I shared with you the first five of ten rules for a successful career. These rules were garnered from the advice of some of the world’s greatest athletic coaches, as highlighted in the recent documentary series, The Playbook: A Coach’s Rules for Life.

This week I’m sharing the remaining five rules, one from professional soccer coach Jose Mourinho, and the final four from NCAA Women’s Basketball Champion coach, Dawn Staley.

5 More Rules for a Successful Career

1. “Understand your audience.”

Jose Mourinho – Professional Soccer Coach and Manager

I agree with Coach Mourinho. You must always know your audience. And, you must take the time to understand their challenges and needs so you can best serve them. Depending on your career goal, your audience may be the hiring manager at a new company, your current boss, your boss’s boss, or potential clients or customers of your own business.

This is important when marketing your experience. It’s so important, that I’ve created an entire exercise on how to better understand who your audience is. It’s available in my latest book on personal branding, and in the on-demand video course, The Three Super Powers of Successful Job Seekers.

If you don’t take time to understand your audience and their needs, you’ll likely be passed over for your competition. Don’t let this happen to you!

2. “Create a home court advantage.”

Dawn Staley – Head Coach for the Women’s Basketball Team at the University of South Carolina (my alma mater!)

Staley did a great job of creating a home court advantage out of nothing at the University of South Carolina. When she first started coaching for the Gamecocks, there was barely any attendance at the women’s basketball games.

But through her efforts, she created a buzz which drew in more crowds. And then she created buy-in from the crowds through the excellence of her and her team’s work, turning them into fans. Now, there are just as many fans in the stands for the women’s games as there are for the men’s games.

You can do this too with your career. You can create a buzz, and attract those who appreciate your work and who’ll cheer you on and support you. In turn, you’ll attract the attention of the people who want you on their team.

Create your home court advantage by building and growing authentic relationships with your network. You’ll also want to secure LinkedIn recommendations and skill endorsements. If you own your own business, you’ll want to secure positive Google reviews from satisfied clients or customers. By doing so, you’ll grow your audience as you continue your efforts to better understand them.

3. “The 24-hour rule.”

Dawn Staley

This is another good one from Coach Staley! She encourages her players to celebrate their wins and to mourn their losses, but tells them to give themselves only 24 hours to do so.

It’s always good to set healthy boundaries, and this includes expiration dates. Your career will have some wins and some losses. But you can’t rest on your wins, and you can’t wallow in your losses for too long.

Give yourself only 24 hours to celebrate or wallow in the way you choose to, and then get back to work. This is how you keep moving forward.

4. “Growth takes place outside your comfort zone.”

Dawn Staley

You can’t expect to grow or thrive in your career if you don’t step out of your comfort zone. This is along the same lines of much of the advice shared in last week’s Part 1 post. It’s risky to step out of your comfort zone, but without risk there is no opportunity.

Stepping out of your comfort zone in your career could mean different things for different people. For some, it may mean something as small as volunteering to chair a committee. For others, it could be as big as leaving their job to start their own business. And still for others, it could be something in between, like applying for a promotion or moving over to a different role or function.

In determining which step is right for you, the key is not to step so far out of your comfort zone you end up in the panic zone. Instead, the goal is to step out into the learning zone. It’s here where you experience a significant amount of challenge, without it being so much you become overwhelmed and paralyzed with fear. It’s all about striking a balance.

5. “What is delayed is not denied.”

Dawn Staley

Coach Staley had so many good rules from the documentary, which is why four out of this week’s five rules come from her. This last one is my favorite!

Sometimes you don’t always get what you want when you want it. But just because it doesn’t come to you in your own time, doesn’t mean you’ll never get it, especially if you’re working hard and ethically for it. Your career path requires your patience. This also includes patience when you find yourself between jobs.

It can be easy to get discouraged, especially when you see others advancing in their careers faster than you. But instead, be encouraged by this truth from Coach Staley.

Grow into a successful career

It’s not just athletes who can benefit from the wisdom of a good coach. Everyone needs a wise coach for a successful career. And you not only need a career coach when you’re between jobs, but also when you’re at the peak of your career.

Do you think Serena Williams quit going to a coach once she became good at tennis? Of course not! She’s been the best in her sport for years because she hired a good coach who’s stuck with her and challenged her.

Do you need someone to help you do the same in your own career? If so, click here to schedule a complimentary initial consultation. paNASH will assess what you need the most help with at this stage of your career, so you can become and stay the best in your field!

paNASH was recently voted as one of the top coaches in Nashville by Expertise.com for the fourth year in a row!

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