Tag: personal branding


How to Build a Better Network for Your Job Search

Guest post by Michelle Noel. Michelle is a native Nashvillian whose work supports leaders across all industries. She can be reached at michellenoel@outlook.com or at https://www.linkedin.com/in/kmichellenoel/

Whether your goal is to grow your business or land a new job, networking is a valuable tool many people neglect. Let’s look at some reasons it’s effective and how you can use it to build a better network for your job search.

Letting others speak for you

Your resume is a valuable tool, but letting other people talk about your skills and experience is even more so (this is where personal branding comes in!).

People trust the opinion of those they know and are more likely to take action on their words than they are after reading the credentials of a stranger.

If you have ever asked for the name of a good handyman or plumber from a friend, you are already practicing networking!

It’s not always who you know

It’s great to have friends and contacts you can rely on, but you can go a step further by letting them know you are actively networking and asking them to keep an ear to the ground for opportunities that may help you.

So often, it’s not who you know, but who they know that can help boost your career.

Where to build a better network

First, think of the places you go on a regular basis. Church? The gym? Your dentist? Let those people know what your goals are and ask them for referrals to people they may know.

When I lived in New Orleans, a librarian friend told me the community college was hiring. She called a friend there and I was invited to interview. Two weeks later I was offered the job.

Take advantage of social networks

Meetup.com is a website for people to meet others near them with similar interests. You’ll likely find groups there whose sole purpose is networking. It’s free and gets you connected with new people in your community.

Are you on Facebook, Instagram, or other social platforms? Let your followers know you are looking for work or trying to grow your business. They may know someone who knows someone.

Some final tips to build a better network

  • Keep your personal business cards handy. You never know who you will meet while you are going about your day.
  • Attending a networking event? Arrive dressed as if you are going to an interview. First impressions are crucial.
  • If the meeting is at a venue with alcohol, consider having a sparkling water with lime or some other non-alcoholic drink. It’s important to be at your best when meeting new people.
  • Running errands? While you don’t always need to dress as if you’re going to work, be sure you’re neat and tidy with your business cards on hand. You may stumble across an opportunity while you are out. I have given out quite a few personal cards to people I have met while out during the day. Two of them resulted in my making connections and one of those resulted in an interview.

Networking is as easy as having a conversation with a friend. Don’t forget to keep it in your collection of career-building tools!

For more networking tips, get my latest e-book Secrets to Networking With Ease and Confidence for free when you purchase my on-demand program The Secret to Successful Networking: How to Do It Naturally and Effectively.

Related Posts:

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How To Stop Comparing Yourself to Others

It’s time to stop comparing yourself to others! Comparing yourself can be destructive to your self-esteem, detrimental in the pursuit of your purpose, and downright depressing!

Yet, you probably find yourself playing the comparison game quite often. Does it tend to happen most when scrolling through Facebook or Instagram? Yeah, that’s what I suspected.

We all know logically that (most) people only post their best moments in life on social media, and edit out their worst moments. But emotionally it’s hard for us to remember this. As a result, we end up comparing our worst to someone else’s best, while forgetting others also have a worst.

If you don’t learn how to stop comparing yourself to others, you will never reach your own potential.

So how can you stop? Let’s look at the following case study to find out.

Stop Comparing Yourself (A Case Study)

Artists of any medium (performing artists like dancers, actors, singers and songwriters and visual artists like painters, sculptors, and photographers) tend to be much harder on themselves and compare themselves more to others than non-artists do.

Jessica* was no exception. I met Jessica when I was giving a presentation on the topic of personal branding at the Nashville Arts & Business Council. She was a songwriter attending the event along side various other artists, including everyone from graffiti artists to jewelry makers.

After I led the group through the three phases of my personal branding program, Jessica broke down in tears. She quickly let the group know her tears were happy tears.

She explained how she’d been comparing herself to all the other songwriters in Nashville since she moved to town to pursue her passion for music. And now, this program helped her see she doesn’t have to compare herself to her competition. She said it taught her how to better pinpoint her own uniqueness.

Jessica felt relief and was freed from the damage she’d been doing to her self-esteem with unnecessary comparison.

How you can stop comparing yourself to others

While artists might compare themselves more to their peers than you do, I’m sure you find yourself doing so more often than you’d like. So what are some things you can do to stop?

One, when you get the urge to pick up your phone and start scrolling and comparing, instead put your phone down and go find something to do that will make you forget to check your phone.

This could be something you enjoy so much you easily lose yourself in it. Like, reading a new book, taking a walk, writing in your journal, making something with your hands, trying a new hobby, etc.

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Two, realize everyone has a unique way of doing the same things others do. When you do those things in your own unique way, no one else can do them like you can. It’s like having your own thumbprint on your process.

Three, discover the things you’re good at and how you do them uniquely. If you need help discovering what you’re good at, I encourage you to check out my personal branding program for yourself. You can go through it in one of three ways:

  1. Purchase the paperback book on Amazon.
  2. Get the book for free with purchase of the on-demand video course.
  3. Get personalized one-on-coaching to help you with your specific needs and questions on discovering your unique skills and developing your personal brand.

Restore your self-esteem by being productive in the pursuit of your passion and purpose instead of wasting your time comparing yourself to others!

Related Posts:

*Name has been changed for privacy.

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Summer Reading: How to Find Work You Love and Make More Money

It’s finally summer! Last Friday marked the official first day of summer. I spent this past weekend getting a jump start on my summer reading list. Do you have your summer reading list yet?

Reading is fundamental in growing your passions and improving your career. Without it you may never discover your true passions. There may be a passion in your future you’ve never heard of and never will until you read about it. Reading also helps you grow your career by keeping you abreast of the ever-changing world of work.

Therefore, I’ve listed below a recommended summer reading list. It includes my own books I’ve had published over the years and most recently. It also includes summer reading recommendations of some awesome books by other authors.

This selection is designed to help you pursue work you love and grow in a career that satisfies your passions. Enjoy and happy summer reading!

Lori’s Books

 

summer readingGet Your Resume Read! (*NEW*)

This small book is a collection of my blog posts I’ve written over the past three years specifically on the topic of resumes. It serves as both a stand-alone resource and a supplement to my on-demand program “Resumes That Get You the Interview: Surprising Secrets To Getting Your Resume Noticed”.

Though the book is small, it’s packed full of resume tips and advice to help you know how to make your resume marketable and competitive in today’s job market. Implementing these tips will dramatically increase the number of people opening your resume and reading it. This book also includes links to a variety of additional resources designed to help you create the best resume possible.

2 Ways to Get It (click on your preferred option):

  • Complimentary PDF download with purchase of on-demand video course or on-demand course bundle.
  • Kindle from Amazon (retail $4.99, no charge with Kindle Unlimited)

summer readingPersonal Branding: Why You Need to Know What Makes You YOUnique and AWEthentic

Do you know what makes you unique? Everyone has to be able to answer this question, whether in an interview (“Why should we hire you?”) or in a pitch meeting (“Why should we sign you?” or “Why should we fund your idea?”).

No matter what you’re trying to accomplish, you have to be able to explain why you should be the one to accomplish it. This is why personal branding is so important. Are you comfortable talking about yourself in this way?

In this book you’ll learn:

  • The importance and purpose of personal branding.
  • How to develop your authentic brand.
  • Self-reflection exercises designed to help you see how your passions and abilities fit into your personal philosophy and career.
  • How others perceive you (I promise this isn’t as scary as it sounds!).
  • How valuable your unique skillset is and where it fits into the world around you.
  • Who can benefit from your skills and interests.
  • How to effectively and clearly communicate your value (to family, friends, and potential employers or clients).
  • A method for making the best decisions for your life and career.

As a result you’ll get:

  • Your very own personal mission and vision statements.
  • The ability to know which big decisions are the right decisions for you.
  • A better understanding of how you add value to the world.
  • Better knowledge of who your audience is and how you can best impact them.
  • The ability to think “big picture.”
  • Confidence in being yourself.
  • Feeling comfortable in your own skin and your own abilities.

4 Ways to Get It (click on your preferred option):

Additional Books by Lori

You can also purchase my other two books on Amazon:


Additional Recommended Summer Reading

 

summer reading Designing Your Life: How to Build a Well-Lived, Joyful Life

Designing Your Life by Bill Burnett and Dave Evans provides step-by-step instructions allowing you to experiment with different possible careers and roles for your life. These experiments lead to ways to design and build your life the way you want it to look at various life and career stages.

I’ve personally gone through the book myself, reading it twice and doing each exercise at least once. I choose which exercises I think would best suit my clients at their particular stage of career exploration and help guide them through those exercises. I’m also a member of the authors’ Facebook group for coaches and mentors. So, I use this book quite a bit when coaching my clients and therefore highly recommend it!

summer readingBody of Work: Finding the Thread That Ties Your Story Together

Body of Work by Pamela Slim shows you how to make sense of all your diverse work experiences and the skills gained from them, and how to tie them all together to create a career portfolio and professional brand. This includes not just your “official” full-time job, but also your side jobs, passion projects, volunteer work, artistic creations, etc. All of those experiences can add up to future opportunities you may have never previously considered.

summer readingDo Over: Make Today the First Day of Your New Career

This book by Jon Acuff was actually recommended to me by one of my first clients to recommend to my other clients. It’s perfect for someone who is facing a major transition in their career, whether it be an unexpected lay-off, hitting a career ceiling, a change in role or job function, or an unexpected offer in another industry.

Do Over teaches you how to develop the four necessary elements of a successful career:  relationships, skills, character, and hustle.

summer readingWill It Fly? How to Test Your Next Business Idea So You Don’t Waste Your Time or Money

I have several clients considering starting their own business. This is a great book for them or anyone else thinking of starting their own business or side hustle. It guides readers through several litmus tests to help determine if their business idea is viable, prior to diving in with a huge time or money investment.

The author Pat Flynn (who’s known for teaching people how to create passive income streams) spends a big chunk of the book discussing the importance of having a personal mission statement and personal brand (see 2nd book listed above) prior to starting any kind of business idea. It truly is the first step to starting anything new in your life or career.

Will It Fly? helps you determine both the right reasons and the wrong reasons for starting your own business. Because it is so important to know these reasons, I did an entire group coaching call on this very topic with this book as the basis for the discussion.

Rise of the Youpreneur: The Definitive Guide to Becoming the Go-To Leader in Your Industry and Building a Future-Proof Business

I read The Rise of the Youpreneur on the heels of Will It Fly? It’s a good follow-up after you’ve done all the exercises from Will It Fly? and determined which of your business ideas are most viable and best support your personal mission.

Like Flynn’s book, The Rise of the Youpreneur is chock-full of exercises and online resources to help you get your business off the ground.

While I’d already been doing a lot of what the author Chris Ducker recommends to become a successful brand in my own coaching business, I hadn’t been doing all of it because it just seemed so overwhelming. Ducker’s book helped me to organize and prioritize all those things into manageable phases and steps.

Breaking Money Silence: How to Shatter Money Taboos, Talk More Openly About Finances, and Live a Richer Life

I got a copy of Breaking Money Silence from the author Kathleen Burns Kingsbury herself when I heard her speak here in Nashville. It is BY FAR the best book on finances I’ve ever read.

Kingsbury delves into the emotional side of money. She talks about the various mindsets people have about money, explaining why money often creates unnecessary conflict between people. It dispels myths both men and women have about money. And it reveals the hidden costs of staying quiet about an often uncomfortable topic.

What I love most about this book is it provides tangible ways to have uncomfortable but necessary conversations about money between couples, children and aging parents, siblings, and more. It also helps readers see their worth and the importance of negotiating a fair salary with their employer, something I often teach my clients how to do.

Not only is this a great book for anyone who feels insecure about their knowledge of finances (or thinks they already know everything about finances), it’s also recommended for financial advisers so they can learn how to address the emotional side of money when working with their clients. There are exercises at the end of each chapter for both the interested reader and their financial advisers.

Of all the books on this list, this is the one I’d buy a copy for everyone if I could. I plan to keep my copy because I know I’ll refer back to it every time I need to.

summer readingSecrets of Six-Figure Women: Surprising Strategies to Up Your Earnings and Change Your Life

Barbara Stanny’s book includes strategies to not just help women earn more money, but to also help them overcome their fears, limiting beliefs and self-imposed boundaries in their finances and other areas of their lives.

Biggest take away: Success isn’t if you go on to achieve your dream. It’s having the chance to find out if you can achieve your dream or not, so you won’t wonder all your life.

What career books do you recommend for some great summer reading?

summer reading

How to Make Your Big Decisions More Simple

Excerpt From Lori’s Latest Personal Branding Book

Here’s an edited excerpt from my newest personal branding book. I’m excited to share in my third book how to make better life and career decisions. Enjoy!

Are you facing a big decision, unsure which direction to take or which option to choose?

It could be career-related, such as the choice between two job offers.

Or it could be more personal, like the choice between staying in a relationship or ending it.

If only there was a simple way to make these difficult decisions! Well, maybe there is.

Notice I said “simple,” not “easy.”


I’ve personally found a simple way to make some of my hardest decisions.

But, it requires deep reflection and discipline to utilize it.

I’ve used this same method in working with my clients to help them better face their own difficult decisions.

Here’s how it’s worked for me, and how it can work for you.


Reflection

First, I had to come up with my own personal mission statement.

I’d done a professional mission statement for my business, so why not a personal one just for me?

I had to spend time reflecting on my core values, philosophy, and goals.

Then I had to reflect on how I wanted to carry out those hopes and beliefs.

This took some time and required me to be completely honest with myself and with God.

My personal mission statement:

“To boldly pursue my passions and purpose, and to teach, encourage, and inspire others to do the same, resulting in lives overflowing with joy, peace, and fulfillment.”


Discipline

Second, I had to remember to use my mission statement as a filter for all my choices.

If the choice didn’t support my mission statement, it had to go.

I had to be disciplined enough to make the decision my mission statement revealed to be the right one.

No matter how difficult it would be.


For example, at the time I wrote my mission statement in late 2015, my friendship with my guy-friend was turning romantic.

The relationship was great at first, but after nine months of dating, I noticed a pattern that had been developing for some time.

This pattern wouldn’t make such a relationship sustainable if certain variables remained the same, which they did.

I wasn’t sure if I should end the relationship or give it another chance.

After much prayer, I was reminded of my mission statement and why I’d written it.

So, I pulled it out and started reading it. I immediately realized that the relationship didn’t support the life goals in my mission statement.


What I had to do.

Though I didn’t want to end the relationship, I had to in order to stay true and authentic to my God-given hopes.

It wasn’t an easy thing to do because my heart didn’t feel like ending it.

But my soul knew what was best for me in the long run. (This is why it’s dangerous to subscribe to the “just-follow-your-heart” advice of today’s culture.)

I had to be disciplined enough to push through my fickle emotions which were temporary, and focus on the decision that would make me happier and healthier down the road.

Once I ended it, I received confirmation in so many forms (including red flags that weren’t previously present) and realized I had indeed made the right decision.

Anytime I considered turning back, those red flags served as reminders as to why I had to stick to my decision.


What do you have to do?

Do you have a big decision in your life you soon have to make?

Maybe it involves a move to a new state or a new country.

Maybe it involves going back to school or ending a long-time friendship.

Whatever decision you face, I encourage you to follow a similar process to see if it helps make things a little simpler.

Not easier, just simpler.

It may even make you stronger.

Get the Personal Branding Book!

To learn how to write your own mission statement along with discovering what makes you unique and how to articulate your uniqueness, check out my latest book:

Personal Branding: Why You Need to Know What Makes You YOUnique and AWEthentic

Copies of my personal branding book are available in paperback for $12.99 or for free with purchase of my on-demand program. To receive more info, click below:

personal branding book

paNASH Partners With HPMG to Reach and Empower More People

Press Release: paNASH and HPMG partnership

Hill Productions & Media Group, Inc. (HPMG), a Business Consulting & Integrated Marketing firm headquartered in Bloomfield, Iowa, is proud to announce a new partnership with paNASH Coaching, a Career Coaching and Personal Branding company headquartered in Nashville, Tennessee. The partnership will increase HPMG’s capacity to service clients throughout the lower Midwest as well as Tennessee and Kentucky. It will also allow for expansion of several service areas including career coaching, company culture consulting, and personal branding.

Lori Bumgarner, paNASH with Justin Hill, Hill Productions & Media Group, Inc.

(Pictured: Lori Bumgarner, paNASH with Justin Hill, Hill Productions & Media Group, Inc.)

paNASH was founded in 2007 by Lori Bumgarner, a certified transformational coach. Bumgarner was ranked in the Top Ten Best Coaches in Nashville for the last three years in a row. With nearly 20 years of experience in career coaching, Lori has authored three books, including the Amazon #1 bestseller, Advance Your Image. She has also been published in The Huffington Post, The Daily Positive, Thrive Global, and INC., and she’s been featured in The Wall Street Journal’s blog. With clients in Nashville and across the United States, paNASH continues to help people pursue their passions and find the work they love. Lori’s third book, Personal Branding, will be available in May 2019.

“Lori and I have worked together on several projects over the last eight years, so it only seemed natural that now is the time – when we (HPMG) are seeking to expand our service offerings and do some truly unique things – that we should solidify a more permanent relationship between our companies. It’s not often you find someone who shares your passion to such an extreme. In this case, a passion for encouraging and empowering people. Lori and her company is the real deal, and we are excited to move forward,” commented Justin Hill, HPMG CEO & Co-Founder.

Founded in 2006, Hill Productions & Media Group, Inc. focuses on Business Consulting, Integrated Marketing, and Creative Services. It is headquartered in Bloomfield, Iowa with a satellite office in Nashville, Tennessee. HPMG has garnered numerous awards and achievements, including being listed amongst the top Digital Agencies, Web Development, Branding, and Business Consulting Firms in the Iowa and Nashville, Tennessee markets, respectively. HPMG co-founder, Justin Hill, is also a noted speaker and author on the topics of personal empowerment and business leadership.

Media Inquiries Contact:

For media inquiries, contact Diana Upton-Hill, VP/Senior Project Manager, Hill Productions & Media Group, Inc. 641-664-1216 or info@hillproductionsinc.com

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